Learn how to access and navigate the Fuse's Marketing Calendar to visualize your marketing communications.
Fuse offers a Marketing Calendar with four views to allow you to easily visualize what communications have been sent and are scheduled to send out of the Fuse platform. You're able to view the texts and emails associated with Custom and Quick Start Campaigns, as well as one-time email Broadcast messages.
How do I access the Fuse Marketing Calendar?
To access the Fuse Marketing Calendar, first ensure you have the proper user access within the Agency Revolution workspace. The Marketing Calendar is only available for Manager-level users.
The Marketing Calendar is available under the Marketing heading in the left-hand sidebar. Simply navigate to the sidebar, and click to expand it, then select "Marketing Calendar."
Week View
Week View allows you to see the scheduled and sent Fuse communications for a given week in a handy calendar view. You can scroll through weeks using the arrows next to the date at the top of the screen. You're also able to filter types of communications, your AMS list if applicable, and switch between views.
Each block in this view (and all the other views) represents a single communication (email or text). You can tell what type of communication you’re looking at based on the icon in the top left corner of the block.
Clicking into a specific block on this view gives you some additional context about that specific communication and will vary based on the type of email or text sent.
Note: The Fuse Marketing Calendar is not designed to manage campaigns, only to reflect scheduled and sent emails or texts within campaigns.
Month View
To switch to Month view, simply select “Month” from the dropdown of view options in the top right corner. The key across views for Custom, Quick Start, and Broadcast emails remains the same.
Much like Week View, you see a high-level look at what communications you have going out of Fuse for your selected month. You are able to toggle between months with the arrows in the top left corner.
Month View is a great way to keep track of your content mix for the month and ensure you have a healthy amount of emails sending out of Fuse.
Note: The Fuse Marketing Calendar does not integrate with any third-party calendar applications, and does not support export functionality.
Year View
The Year view is a zoomed-out look at your marketing efforts within Fuse. Find this view in the dropdown options on the top right of the screen.
Each month for a given year is captured in this view and the little dots beneath each date represent one communication being sent from Fuse. You can click onto a date with dots beneath it to see a fuller view of what is being sent on that day.
List View
Within the Marketing Calendar's List View, you'll see Content Type, Subject Line, Send Type, Audience, and Campaign Title in a new format. You can also use the date picker on the top left of the screen to customize what you see in this view during a single session.
The “Actions” column has familiar eyeball and pencil icons. When clicking the eyeball, you’ll open the details modal for a specific communication. When clicking the pencil, you leave the Marketing Calendar and go to edit that specific message.
Best Practices For Using Fuse's Marketing Calendar
- Take a few minutes every day to glance over your marketing timeline in a few different views. This is a great way to spot gaps or overlapping messages.
- Aim for a balanced content mix and cadence. You want to hit a sweet spot of timely communication to clients that doesn't overwhelm them.