Merge Fields in Subject Lines, Buttons and Images

In an email subject line, Button or Image, you can use merge fields by applying the codes and their values. Here is a list of commonly used merge fields:

• {{account.firstName}} 
• {{account.lastName}} 
• {{account.name}} 
• {{account.accountRep.name}} 
• {{account.producer.name}} 
• {{account.companyName}} 
• {{location.googleReviewLink}} 
• {{location.website}} 

Copy and paste the values into the email subject line, and then hit "Preview" to see the results!

Need additional help? Here are some related help articles!:

• Using Specific Merge Fields

• Email Fallback Values & Fallback Merge Fields
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